Cornering the MILF Market
Opici Wines, which recently introduced wine based on the TV series Real Housewives of New York, goes all-in on wines aimed at lonely suburban women, announcing its intention to market chocolate wine.
“We tried several different chocolate formulas using a red wine base, and didn’t find an appealing flavor profile. It wasn’t until we combined the chocolate with a white wine base that the delicious aromas and flavors jumped out of the glass,” Opici added.
My best guess at what they’re going to do next: wine in a distinctive, battery-powered bottle.
April 25th, 2011 at 11:53 AM
I have nothing to contribute here except for my admiration. Kudos on managing to shoe-horn both “MILF” and “battery-powered” into a single post, ostensibly about wine.
Nicely done.
April 25th, 2011 at 12:01 PM
Yeah, I’m getting some interesting Google traffic out of this. The word “chocolate” doesn’t hurt, either.